You are a senior executive at Adobe.

The CEO of Adobe summons you in his office.

You are in charge of creating a secret task force. The goal is to systematically undermine open source software such as Krita, Inkscape, Kdenlive or GIMP. You have a $50 million budget. Nobody in the company knows about this project except you and Adobe’s CEO.

What would you do?


If I am a senior executive at Adobe, and given this task, I would immediately resign.
It tells me that Adobe feels like GIMP, Krita and Kdenlive is an existential threat, which is just an utter delusion.
It tells me that the CEO is acting on false information, and I don’t want to be part of that.
Now, for the sake of argument, let’s say that I stayed, and I did partake in this stupid endeavor.
I wouldn’t do anything to the software projects at all, instead I would have Adobe release a suite of free tools, say 90% stripped down versions of Photoshop, Premiere and Illustrator, they would be very limited, naturally, but they would use the same workflow as the real deal.
That would make people far more familiar with Adobe products and push for their use in businesses.
To be frank, I highly doubt that Adobe cares about what people use at home, what matters is what the businesses use, they are easier and more profitable to go after.
The two killer features that any commercial software has over open source when it comes to business are:
Source: Fifteen years as an IT guy.