• BarneyPiccolo@lemmy.today
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    3 days ago

    The Chinese are over there trying to get into the heads of Americans: "They like this food they call barbecue. It’s just meat cooked over a fire, but they just love it. Anyway, they like to have these beans with it. It’s like their rice, with their Barbecue.

    “They really, really love these beans. They love them so much, that I’ll bet they’ll wear a dress with beans on it!”

    • hansolo@lemmy.today
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      2 days ago

      They aren’t even trying. They’re throwing anything at the wall and iterating. It’s like they’re training an LLM, but for an industry of crap being sold to idiots.

          • BarneyPiccolo@lemmy.today
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            1 day ago

            That’s what I say about Trump bankrupting all those casinos. It wasn’t just because he’s a bad businessman (although that’s well established), but it’s because that was the business plan from the start. Buy the casino, run up the debt, strip it of every possible asset, then file bankruptcy, stiff everyone, and keep the money.

            Once he succeeded at that the first time, don’t you think Trump would want to do it again? He did, 5 more times. It wasn’t bad business, it was a successful business model. He only quit when the courts caught on and he couldn’t do it anymore, or he’d STILL be doing it.

            It’s fun to point and laugh at his poor business acumen, using the casinos as proof, but the truth is much darker - he stole from, and forcibly unemployed, thousands of people, just to line his pockets, and the courts allowed him, and even helped him do it, over and over.

    • Jiral@lemmy.org
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      2 days ago

      The answer is more boring. Chinese optimise their AI slop for engagement. Just like clickbait of other kind this is there to make people share about it. This thread shows the success of that strategy. Needless to say that any physical product shipped will have little to do with the ad.

      • BarneyPiccolo@lemmy.today
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        2 days ago

        It’s more banal than that. The new thing over on Etsy is all-over printing, where it isn’t just a logo on a T-shirt, it’s a pattern that covers the entire item.

        You can upload a pattern, and they can print it on a blank white dress for pennies. The best part is that you don’t have to do a run of a thousand or whatever, you can print literally just ONE.

        So while it’s doubtful that they will sell many baked bean dresses, it didn’t really cost them anything to offer it, and they did create a dress that got us all talking about it.

        It’s a great ad for the platform: “Look, they’ve even got weird stuff like that baked bean dress. Surely they’ll have something I’ll want.”

        Get it?

        • Jiral@lemmy.org
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          2 days ago

          I already got it before your post, thank you. It is attention farming marketing.

          Those pattern prints usually look much shottier in teal life than on the slop images. Even though in this concrete example it is not that much off. Already the image looks terribly cheap, independently if the motive.

          Temu textiles have shown time and again that they are disposable quality.

          • BarneyPiccolo@lemmy.today
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            2 days ago

            Print-on-demand IS pretty cool. For less than what it costs to buy some expensive piece of clothing with some billionaire’s logo on it, so YOU can pay for the privilege of advertising HIS company, you can create clothes with your own logo, or artwork, or design, or pattern on it, and express YOURSELF.